Tag Archives: ratchet binder

General

High Quality Content with Quality Contextual Links are Recipes for Success

Beginning early this year, certain search engine made some changes to their search ranking,   in the name of providing more relevant search results for it’s users, google engineers published blog post which indicated there were 11.8% organic search results will be affected, put it this way, almost 12% of google search results are useless or of low quality. Google started this change almost one year ago, and recently I see some of my ranks were lowered considerably, on the other hand almost all keywords promoted by contextual links are not affected, some of the keywords even ranked better than before, it becomes clear that link building the old way is the thing of past, probably due to link spamming sites being downgraded by google.

So what exactly is linking campaign the old way? a large percentage of SEO firms will do this,  they put your links on websites which only exist for holding links, the content on those sites will never be updated, and most of them are useless, the name of link spamming sites is justified. New google algorithm most likely will punish these link spammers,  all the links on those websites will have the same fate.  

Maybe a few examples will make it clear. It was quite some time ago, I needed to rank the keyword, Grade 70 Chains, of course with old way of link building, almost all the sites I got link from had too many links, and the worst thing is that those sites are linking sites only and had no content, not even crap content. I would give credit where credit is due, this linking strategy worked, finally the rank improved a lot, this was the case until google made the change. Now let’s look at another keyword, chain puller , most back links for this keyword are from articles and posts, almost no plain links, the rank for this keyword is making me real happy. Now contextual links win the battle, then what? Actually this is all about content, when you create unique and quality content, you will attract readers as well as search engines. It’s never too late to build good blogs for business purpose, for instance let’s examine this one, top smartphones 2011 , in the beginning I just post to it casually, lately I added nice stuff left and right, and to my surprise, I have high ranks for some of  competitive keywords. As far as SEO concerned, article marketing with great content is the way to go. Now imagine you have your own blog network, for instance SUV cargo net, then you will have a powerful weapon in your SEO arsenal.

Bottom line is that you should create great content, share the content with people, promote your business with the content, your effort will reward you handsomely in the end. The virtues, persistence and patience, are essential for your success, nothing will automatically improve overnight, be it your business or search rankings, keep doing what we have to do till the end of world. When publisinh articles, I prefer ezine, google will index a new article on ezine promptly, and some popular blogs will get your post indexed in minutes, there venues are ideal for promoting your site, here I am going to show you an article in article directory or on a blog, take ratchet binder as an example, quality content, nice presentation, indexed by google, this article serves it’s purpose well.

We’re not finished yet, please remeber, if you don’t take social media account, you’re lost. One thing you can do for your blogs is to install twitter tools, then go ahead register a new twitter account and app, configure your twitter tools prpperly, then every new post on your blog will show up in your twitter page, it’s simple and elegant, no one should miss this tool out.

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General

Use Great Content To Promote Your Business

Lately google did something to their rank algorithm,   in the name of providing more relevant search results for it’s users, according to their official blog, this change impacts 11.8% organic search results, in another word, almost 12% of google search results are useless or of low quality. The update was initiated more than a year ago, no wonder I saw a few of my keywords’ ranks dropped like a rock, but almost all the ranks promoted by articles and blog posts were not affected, some of the keywords even ranked better than before, it’s safe to say that old way of link building is doomed.

Now what on earth is plain link building and how do people do it? a lot of marketing companies did and are doing the plain link building, they put your links on websites which only exist for holding links, these websites will only be updated when new links are being added, and most of them are useless, the name link spamming are just for these sites. New google algorithm most likely will punish these link spammers,  all the links on those websites will have the same fate.  

Maybe a few examples will make it clear. When I got into online marketing long time ago, I started promote the keyword, Tan Round Sling, at that time almost every body was doing plain linking campaign, almost all the sites I got link from had too many links, worst yet, those sites had no content at all. I would give credit where credit is due, this linking strategy worked, finally the rank improved a lot, the party was over when google updated it’s algorithm. Something opposite happened to this keyword, chain pullers, we promoted this keyword with articles and blog posts, not too many plain links have been built, you can imagine how this keyword ranks. So contextual link wins this time, what about future? It all boils down to content, so if you create great content, you will attract readers as well as search engines. How do you do it? Writing articles and building blogs, for instance let’s examine this one, mothers day gift , I build it as a hobby and kept adding good or mediocre content, the result? I got nice ranking for a few realy nice keywords now. As far as SEO concerned, quality article marketing is much better than plain link building. Say you’re building your own bogging network, such as ratchet binder, then it will be easier to do article marketing.

At the end of day all you need to do is to create quality content, share the content with people, and put your keywords in the context you’re good to go, your effort will reward you handsomely in the end. Persistence and patience are the keys to success, nothing will automatically improve overnight, be it your business or search rankings, keep writing, publishing, sharing and creating, you will see the day of success. Ezine is one of the best article directories out there, new article will be indexed within an hour if not minutes, and some popular blogs will get your post indexed in minutes, there venues are ideal for promoting your site, let look at some aticles or posts which are published and indexed, for example Car Dolly, good writing, interesting content, indexed and cached, all these points make it perfect for SEO.

By the way, we have hot social media now, no one can afford to not using them. One thing you can do for your blogs is to install twitter tools, then go ahead register a new twitter account and app, set up API credentials in your twitter tools option, then make sure every new post will post a new tweet, it’s easy and really useful, no one should miss this tool out.

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