Twenty-first century heralded the dawn of a new kind of awakening that has ushered us into the world of high-tech innovations in almost every field of life. Telecommunications industry too has scaled new heights with the introduction of mobile phones. A number of mobile phone manufacturing companies and network providers are now offering free gifts with mobile phones in order to woo new customers and to retain existing ones.
This scenario however raises pertinent questions as to the advantages that a customer stands to gain from these supposedly hot deals. Well, to begin with, such type of mobile phones deals benefit customers in two ways. Put simply, the customer ends up with two products by investing for the cost of one. This kind of offer lures the customer to preferentially negotiate such gifts offer contract phones deals. Many mobile phone companies are eagerly waiting to tap just such a market of potential customers. This in turn spells out favourable market trends for these companies firstly, by reinforcing their firm’s positive brand image; secondly, by impressively drawing the attention of other potential customers and lastly by redeeming a staggering product to find its new place in the brand hierarchy.
Many mobile companies have floated a number of schemes that offer free gifts with mobile phones with the sole objective of attracting prospective customer’s attention and to quell competition from the rival companies. Predictably enough, the potential customers are targeted in the name of “profitable mobile phone deals” that come power-packed with amazing free gifts that may include from a wall free lcd tv, clock, iPod, Sony PS3, Nintendo Wii, Bluetooth headset, free accessories with one year free rental, to cash back offers or to suitable tariff options. Little surprising then to see scores of customers making a beeline for such hot gift offer deals by a particular network provider. It can thus be safely deduced that these companies intelligently launch new mobile phones in the market by harnessing the incentive potential of these gift offers.
Bearing in mind the huge number of free gifts with mobile phones schemes that seem to have overtaken the market currently, it becomes an absolute-must for every customer to exercise his discretion before striking that all-decisive deal. The prospective customer would do well by first studying a company’s website and its product profiles so as to cross-check its standards and reliability. Only after undertaking a careful analysis of a company, should a customer go for a deal that suits his parameters.