Monthly Archives: November 2011

Mobile Home

Do You Really Think Your Stock Market Investments are Safer Than a Mobile Home Park Investment?

For the last decade, those of us in the real estate business have had to hear that the stock market was the world’s safest way to make 10% per year compounding. That there was no point in taking any risk by buying commercial real estate, since the stock market was a guaranteed 10% return or more. The very possibility that the market would collapse was considered impossible, and values of individual stocks, while seemingly overvalued at 50 times earnings, were considered safe under new wave valuation philosophies.                                    

What a difference a couple of months make.

While trying not to gloat, my friends who raved about their stock investments don’t take my calls anymore, and I’m not hearing too many positive chats about stocks at parties anymore. Clearly, historically, the mobile home park investments have clobbered the stock market. If you think this is just luck, or a once in a lifetime alignment of the starts, think again. Mobile home park investments will always beat the stock market, if you buy the right mobile home park. The reasons include:

·         Mobile home parks tend to hold their value even in recessions. Why? Because their product is shelter, and that’s not a commodity that you can avoid buying, even in a bad economy. Without a decline in sales, maybe increasing costs are the Achilles heel? Wrong again. The total costs of the average mobile home park are only 30% to 40% of revenue, and of those costs, most are fixed and don’t go up much over time, such as property tax and insurance. In an environment where cash flow does not decline, real estate values stay in place, even in a recession. The only differential is a radical change in valuation structure, and that has historically not been the case. Mobile home parks valued at a 10% cap rate have been the standard for decades.

·         Mobile home lot rents, unlike the stock market, historically go up 10% per year without retreating later and losing all the increases. They can do this because they are so low to begin with – even when you increase them it is still the most affordable housing alternative and nobody complains. In a world of an average of $200 per month lot rent, a $20 per month increase annually is not considered a big deal to the customer – just look at the increases in gas and food prices they have endured in the same time period. And I have never heard of a decline in lot rent. Ever.

·         Mobile home parks have one huge advantage over every other type of business in the U.S. Their customers have to pay $3,000 to leave. That’s what it costs on average to move a mobile home from one park to another. And that’s payable in cash, no credit given. If you are poor enough to live in a mobile home park, how are you going to come up with $3,000 cash? And how big would a lot increase have to be to make it worth spending $3,000 to save $20 per month? Unlike a restaurant, where customers can come and go and, in recessions, mostly go, mobile home park customers are trapped.

·         There are very few new mobile home parks being built, or that can be built, due to highly restrictive ordinances. As a result, unlike the stock market, there are few new entrants into the industry that can overnight ruin everything. There is no chance that Blockbuster or Starbucks can announce that they are going to build a new mobile home park on every major corner in America by the end of the year. This creates greater stability in the asset class.

·         Unlike most of the companies on the stock exchange, there is no new technology out there that can wipe out your investment with short notice. There is no “internet” to sneak up behind you and destroy your investment – to render your business model archaic and old-fashioned. There is not a lot you can do different with a mobile home and a tiny piece of dirt; and if there is, it’s already been tried 10 times. Just ask anyone who invested in newspapers, television or radio the benefits to being in a slow, old-fashioned industry (that most notable stock investor, Warren Buffet, has indirectly supported this premise by purchasing Clayton Homes, a mobile home manufacturer, as part of his stable of “low-tech” businesses.

If you owned stock over the last several months you probably lost 40% of your investment. If you had owned a mobile home park, you would have lost nothing. And it will take the stock market years to make back what it lost (if ever), while the park is already in the black.

One final reason that mobile home parks destroy stock investments – dividends. Most stocks pay no dividend. Those that do pay a paltry 2% to 3%. Mobile home park investments, if bought right, yield about a 10% dividend or more on your money. So you don’t have to sell them to have a good investment. In fact, you may elect to never sell them and just keep the cash flow. Try to say that about a stock.

In summary, mobile home parks nearly always beat owning stocks. There are just too many advantages to mobile home park ownership that stocks can’t match. Of course, just like stocks, it’s important to buy the right park. For help on that go to the nation’s largest mobile home park investing website www.mobilehomeparkstore.com.

So fire your stockbroker (if he hasn’t jumped out the window yet) and put your money in something that actually holds its value and pays a dividend – mobile home parks. You, and your children, will be glad you did.

Frank Rolfe

Mobile Broadband

AnytimeMobility.com | Mobile Website Made Easy!

0 AnytimeMobility.com | Mobile Website Made Easy!Anytime Mobility | anytimemobility.com is an easy to use mobile site builder designed for businesses, professionals and personal use. Build your mobile site less than 5 minutes.

Duration : 0:1:51

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Mobile Broadband

Vodafone K3770 Mobile Broadband USB Stick – Catch Telecom

0 Vodafone K3770 Mobile Broadband USB Stick   Catch TelecomAvailable from Catch Telecom Camberley Surrey 01276 590000 – Business Mobile Phone Provider

Duration : 0:0:52

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General

High Quality Content with Quality Contextual Links are Recipes for Success

Beginning early this year, certain search engine made some changes to their search ranking,   in the name of providing more relevant search results for it’s users, google engineers published blog post which indicated there were 11.8% organic search results will be affected, put it this way, almost 12% of google search results are useless or of low quality. Google started this change almost one year ago, and recently I see some of my ranks were lowered considerably, on the other hand almost all keywords promoted by contextual links are not affected, some of the keywords even ranked better than before, it becomes clear that link building the old way is the thing of past, probably due to link spamming sites being downgraded by google.

So what exactly is linking campaign the old way? a large percentage of SEO firms will do this,  they put your links on websites which only exist for holding links, the content on those sites will never be updated, and most of them are useless, the name of link spamming sites is justified. New google algorithm most likely will punish these link spammers,  all the links on those websites will have the same fate.  

Maybe a few examples will make it clear. It was quite some time ago, I needed to rank the keyword, Grade 70 Chains, of course with old way of link building, almost all the sites I got link from had too many links, and the worst thing is that those sites are linking sites only and had no content, not even crap content. I would give credit where credit is due, this linking strategy worked, finally the rank improved a lot, this was the case until google made the change. Now let’s look at another keyword, chain puller , most back links for this keyword are from articles and posts, almost no plain links, the rank for this keyword is making me real happy. Now contextual links win the battle, then what? Actually this is all about content, when you create unique and quality content, you will attract readers as well as search engines. It’s never too late to build good blogs for business purpose, for instance let’s examine this one, top smartphones 2011 , in the beginning I just post to it casually, lately I added nice stuff left and right, and to my surprise, I have high ranks for some of  competitive keywords. As far as SEO concerned, article marketing with great content is the way to go. Now imagine you have your own blog network, for instance SUV cargo net, then you will have a powerful weapon in your SEO arsenal.

Bottom line is that you should create great content, share the content with people, promote your business with the content, your effort will reward you handsomely in the end. The virtues, persistence and patience, are essential for your success, nothing will automatically improve overnight, be it your business or search rankings, keep doing what we have to do till the end of world. When publisinh articles, I prefer ezine, google will index a new article on ezine promptly, and some popular blogs will get your post indexed in minutes, there venues are ideal for promoting your site, here I am going to show you an article in article directory or on a blog, take ratchet binder as an example, quality content, nice presentation, indexed by google, this article serves it’s purpose well.

We’re not finished yet, please remeber, if you don’t take social media account, you’re lost. One thing you can do for your blogs is to install twitter tools, then go ahead register a new twitter account and app, configure your twitter tools prpperly, then every new post on your blog will show up in your twitter page, it’s simple and elegant, no one should miss this tool out.

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Mobile Home

How to Name a Mobile Home Park

When you buy a mobile home park, and if you currently own a mobile home park, it’s a pretty safe bet that you need to change the name. Because most mobile home parks have terrible names that, sadly, could be used as a marketing tool if only they were different. Just like Johnny Cash’s “A Boy Named Sue”, many mobile home parks have names which are extremely inappropriate and downright embarrassing for their residents to live under. And a wonderful marketing opportunity is missed every day that they are not changed.

The Problem

Most mobile home parks were built in the 1970s or earlier, at a time when mobile home park residents dreamed of having their own private jukebox and pink flamingos in the yard. They were the very essence of tacky. And the park names matched the customer. Some were clever take-offs on the mobile home concept, like “Roll-A-Home”. Many were rustic sounding like “Wagon Wheel”. But rarely were they created with any marketing strategy involved. Some are so bad that you have to wonder if the owner was trying to make fun of his tenants or the whole concept of trailer living. Some parks don’t even have a name, just a 4’ x 8’ sheet of plywood with a phone number or “Mobile Park” crudely painted on it. Just like the grave of the unknown soldier, they are nameless plots of dirt where tenants live and die and don’t even know how to identify themselves.

The Early Creators

Many of moms and pops that still own parks in America don’t know diddle about naming a property. They might be good with a carbine in WWII, or great with laying their own sewer line (until it flows backwards the first time around), or building parking pads with asphalt out of the back of their pick-up truck. But when it came to marketing, they were at the bottom of the class. Just look at the marketing materials from these folks even today. A professional quality flyer is a Xeroxed sheet written by hand with a marks-a-lot (both capitals and lower case letters interchanged). These folks ruled over cheap pieces of farmland with new infrastructure and some trailers, and were not serious real estate investors. They never dreamed their parks would be worth anything some day. The bottom line is that while they may have attractive mobile home parks, they have no idea how to name a property properly. Is it appropriate to have a lousy name on an expensive park?

The Cure

Naming a mobile home park is very easy. Virtually any name you choose will be better than the current one – you are probably 1,000% more marketing savvy than the person you bought the park from. You certainly have more at stake than they did. But there is a strategy to derive the ultimate name if you put a little work into it. Here’s the process:

·          What is the number one sales point for someone moving to or living in the park?

·          Reduce this sales point to one or two essential words.

·          Add the name “Estates” at the start or end of these words.

For example, if your park has huge pine trees on it that everybody loves, then the appropriate name would be “Pine Tree Estates”. Or if it’s the frontage on Lake Forest, then it should be “The Estates of Lake Forest”, or “Lake Forest Estates”. It’s that simple.

Why a classy name? Because people in mobile home parks don’t want to be reminded of the fact with a lousy name that they have to use among the rest of the world who does not live in a trailer park. What kid at school wants to tell his friends, “I live in Roll-A-Home”? Nobody. Everybody wants to feel important and equal. Give them that opportunity!

Enacting the New Name

Once you have settled on a name, it’s equally easy to put it into practice. First, notify the city of what you are doing, and make sure it is legal to change before you begin. I have never seen a city that had a problem with changing the name. Then, it’s time for a new sign for the park. This time around, get a decent quality one from a professional company, at a cost of about $2,000. Then send a letter to all the tenants about the name change. And you’ll have to change the marketing materials at all of the dealers. The final change is your yellow page ad – so keep watching for that renewal notice.

That’s all there it to it. That’s not too hard now, is it?

The Benefits

A new, classy name will have multiple benefits to your property:

  • The name alone delivers your sales message to potential customers (remember to put the key  sales point in the name).

  • The residents will have more pride of ownership when they can take pride in the name of where they live.

  • A new name erases the park’s past ills

  • A new name is a turn-on to lenders who look at financing it (remember that the name will be throughout your loan application documents).

  • A classy name will help you get a higher sales price when you go to sell the park someday.

Conclusion

The benefits of changing the name of your mobile home park are priceless. The cost is nominal. There is no excuse not to do it. So start immediately. You will be very happy you did. And so will your tenants!

Dave Reynolds

Mobile Broadband

Mobile Website Development – Basics (part 01)

0 Mobile Website Development   Basics (part 01)In this tutorial we will take a look at how to create a very simple mobile website using Photoshop, Dreamweaver, and test it using Adobe Device Central.

Part 01

Duration : 0:7:1

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Mobile Broadband

3 Mobile Broadband HSPA+ Speedtest

0 3 Mobile Broadband HSPA+ SpeedtestGalaxy S2 acting as wireless hotspot.
Screen capture using Camtasia Studio and audio recorded with Freetalk Everyman headset.

Duration : 0:2:16

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Mobile Home

How to Name a Mobile Home Park

When you buy a mobile home park, and if you currently own a mobile home park, it’s a pretty safe bet that you need to change the name. Because most mobile home parks have terrible names that, sadly, could be used as a marketing tool if only they were different. Just like Johnny Cash’s “A Boy Named Sue”, many mobile home parks have names which are extremely inappropriate and downright embarrassing for their residents to live under. And a wonderful marketing opportunity is missed every day that they are not changed.

The Problem

Most mobile home parks were built in the 1970s or earlier, at a time when mobile home park residents dreamed of having their own private jukebox and pink flamingos in the yard. They were the very essence of tacky. And the park names matched the customer. Some were clever take-offs on the mobile home concept, like “Roll-A-Home”. Many were rustic sounding like “Wagon Wheel”. But rarely were they created with any marketing strategy involved. Some are so bad that you have to wonder if the owner was trying to make fun of his tenants or the whole concept of trailer living. Some parks don’t even have a name, just a 4’ x 8’ sheet of plywood with a phone number or “Mobile Park” crudely painted on it. Just like the grave of the unknown soldier, they are nameless plots of dirt where tenants live and die and don’t even know how to identify themselves.

The Early Creators

Many of moms and pops that still own parks in America don’t know diddle about naming a property. They might be good with a carbine in WWII, or great with laying their own sewer line (until it flows backwards the first time around), or building parking pads with asphalt out of the back of their pick-up truck. But when it came to marketing, they were at the bottom of the class. Just look at the marketing materials from these folks even today. A professional quality flyer is a Xeroxed sheet written by hand with a marks-a-lot (both capitals and lower case letters interchanged). These folks ruled over cheap pieces of farmland with new infrastructure and some trailers, and were not serious real estate investors. They never dreamed their parks would be worth anything some day. The bottom line is that while they may have attractive mobile home parks, they have no idea how to name a property properly. Is it appropriate to have a lousy name on an expensive park?

The Cure

Naming a mobile home park is very easy. Virtually any name you choose will be better than the current one – you are probably 1,000% more marketing savvy than the person you bought the park from. You certainly have more at stake than they did. But there is a strategy to derive the ultimate name if you put a little work into it. Here’s the process:

·          What is the number one sales point for someone moving to or living in the park?

·          Reduce this sales point to one or two essential words.

·          Add the name “Estates” at the start or end of these words.

For example, if your park has huge pine trees on it that everybody loves, then the appropriate name would be “Pine Tree Estates”. Or if it’s the frontage on Lake Forest, then it should be “The Estates of Lake Forest”, or “Lake Forest Estates”. It’s that simple.

Why a classy name? Because people in mobile home parks don’t want to be reminded of the fact with a lousy name that they have to use among the rest of the world who does not live in a trailer park. What kid at school wants to tell his friends, “I live in Roll-A-Home”? Nobody. Everybody wants to feel important and equal. Give them that opportunity!

Enacting the New Name

Once you have settled on a name, it’s equally easy to put it into practice. First, notify the city of what you are doing, and make sure it is legal to change before you begin. I have never seen a city that had a problem with changing the name. Then, it’s time for a new sign for the park. This time around, get a decent quality one from a professional company, at a cost of about $2,000. Then send a letter to all the tenants about the name change. And you’ll have to change the marketing materials at all of the dealers. The final change is your yellow page ad – so keep watching for that renewal notice.

That’s all there it to it. That’s not too hard now, is it?

The Benefits

A new, classy name will have multiple benefits to your property:

  • The name alone delivers your sales message to potential customers (remember to put the key  sales point in the name).

  • The residents will have more pride of ownership when they can take pride in the name of where they live.

  • A new name erases the park’s past ills

  • A new name is a turn-on to lenders who look at financing it (remember that the name will be throughout your loan application documents).

  • A classy name will help you get a higher sales price when you go to sell the park someday.

Conclusion

The benefits of changing the name of your mobile home park are priceless. The cost is nominal. There is no excuse not to do it. So start immediately. You will be very happy you did. And so will your tenants!

Dave Reynolds

Mobile Business

Big Growing Even Bigger: Mobile Advertising and Internet Advertising

Advertisers these days have many options for advertising, but Mobile Advertising and Internet Advertising are the two most thrilling, as advertisements look very attractive when displayed on phone screens and on computer/laptop screens. Since much potential and scope lies in mobile and Internet advertising and it tends to deeply appeal to the viewers. Mobile Advertisement and Internet Advertisements have come in focus.

Mobile Advertising is closely related to online or Internet Advertising, though its reach is far greater – mobile advertising’s estimated targets say that by end 2008, there would be global total 4 billion. Global estimates of computers, including desktops and laptops, is at 800 million. Therefore exclusive advertising on web pages meant for access by mobile phones is a great idea.

It would be easier for an advertiser to convince people to buy their product when people would receive and view ads while there are already out for shopping. Giving them the relevant information needed can do this and supplying them with added details could also influence them to the extent that they straightaway proceed to buy product after seeing its ads.

As essential needs of all humans are very similar, a person who has received an advertisement through Mobile or Internet may not be in need of the service or product advertised but might know someone who is in need of it and so can pass on the advertiser’s message through word of mouth, forwarding the link or the advertisement. A major benefit of Internet Advertising is that the information and content can be accessed in any country even at late odd hours. Internet Advertisements are often interactive advertising so if the Internet Advertiser opts for a response, the viewer may like to visit the brand’s website, or try to contact them through email, phone, etc.

Mobile Advertising and Internet Advertising in future are predicted to become the major sources of advertising.

Tdiindia

Mobile Business

Why is my blackberry Facebook App forcing me to use the facebook mobile website?

My facebook app used to send me notifications (messages, comments on my status, others comments on status I had commented on or liked) in a way that I could see the message right away or see the comments right away, now I have to follow a link to go to the facebook mobile site. I have the app, I shouldn’t have to use the site. How do I fix this?

Is there not a link at the bottom of the page that says something like ‘standard version’? as opposed to ‘mobile version’

Click that.