Monthly Archives: September 2011

Mobile Home

How to Name a Mobile Home Park

When you buy a mobile home park, and if you currently own a mobile home park, it’s a pretty safe bet that you need to change the name. Because most mobile home parks have terrible names that, sadly, could be used as a marketing tool if only they were different. Just like Johnny Cash’s “A Boy Named Sue”, many mobile home parks have names which are extremely inappropriate and downright embarrassing for their residents to live under. And a wonderful marketing opportunity is missed every day that they are not changed.

The Problem

Most mobile home parks were built in the 1970s or earlier, at a time when mobile home park residents dreamed of having their own private jukebox and pink flamingos in the yard. They were the very essence of tacky. And the park names matched the customer. Some were clever take-offs on the mobile home concept, like “Roll-A-Home”. Many were rustic sounding like “Wagon Wheel”. But rarely were they created with any marketing strategy involved. Some are so bad that you have to wonder if the owner was trying to make fun of his tenants or the whole concept of trailer living. Some parks don’t even have a name, just a 4’ x 8’ sheet of plywood with a phone number or “Mobile Park” crudely painted on it. Just like the grave of the unknown soldier, they are nameless plots of dirt where tenants live and die and don’t even know how to identify themselves.

The Early Creators

Many of moms and pops that still own parks in America don’t know diddle about naming a property. They might be good with a carbine in WWII, or great with laying their own sewer line (until it flows backwards the first time around), or building parking pads with asphalt out of the back of their pick-up truck. But when it came to marketing, they were at the bottom of the class. Just look at the marketing materials from these folks even today. A professional quality flyer is a Xeroxed sheet written by hand with a marks-a-lot (both capitals and lower case letters interchanged). These folks ruled over cheap pieces of farmland with new infrastructure and some trailers, and were not serious real estate investors. They never dreamed their parks would be worth anything some day. The bottom line is that while they may have attractive mobile home parks, they have no idea how to name a property properly. Is it appropriate to have a lousy name on an expensive park?

The Cure

Naming a mobile home park is very easy. Virtually any name you choose will be better than the current one – you are probably 1,000% more marketing savvy than the person you bought the park from. You certainly have more at stake than they did. But there is a strategy to derive the ultimate name if you put a little work into it. Here’s the process:

·          What is the number one sales point for someone moving to or living in the park?

·          Reduce this sales point to one or two essential words.

·          Add the name “Estates” at the start or end of these words.

For example, if your park has huge pine trees on it that everybody loves, then the appropriate name would be “Pine Tree Estates”. Or if it’s the frontage on Lake Forest, then it should be “The Estates of Lake Forest”, or “Lake Forest Estates”. It’s that simple.

Why a classy name? Because people in mobile home parks don’t want to be reminded of the fact with a lousy name that they have to use among the rest of the world who does not live in a trailer park. What kid at school wants to tell his friends, “I live in Roll-A-Home”? Nobody. Everybody wants to feel important and equal. Give them that opportunity!

Enacting the New Name

Once you have settled on a name, it’s equally easy to put it into practice. First, notify the city of what you are doing, and make sure it is legal to change before you begin. I have never seen a city that had a problem with changing the name. Then, it’s time for a new sign for the park. This time around, get a decent quality one from a professional company, at a cost of about $2,000. Then send a letter to all the tenants about the name change. And you’ll have to change the marketing materials at all of the dealers. The final change is your yellow page ad – so keep watching for that renewal notice.

That’s all there it to it. That’s not too hard now, is it?

The Benefits

A new, classy name will have multiple benefits to your property:

  • The name alone delivers your sales message to potential customers (remember to put the key  sales point in the name).

  • The residents will have more pride of ownership when they can take pride in the name of where they live.

  • A new name erases the park’s past ills

  • A new name is a turn-on to lenders who look at financing it (remember that the name will be throughout your loan application documents).

  • A classy name will help you get a higher sales price when you go to sell the park someday.

Conclusion

The benefits of changing the name of your mobile home park are priceless. The cost is nominal. There is no excuse not to do it. So start immediately. You will be very happy you did. And so will your tenants!

Dave Reynolds

Mobile Business

Enjoy Big Time With These Promising Deals of Free Gifts With Mobile Phones

Twenty-first century heralded the dawn of a new kind of awakening that has ushered us into the world of high-tech innovations in almost every field of life. Telecommunications industry too has scaled new heights with the introduction of mobile phones. A number of mobile phone manufacturing companies and network providers are now offering free gifts with mobile phones in order to woo new customers and to retain existing ones.

This scenario however raises pertinent questions as to the advantages that a customer stands to gain from these supposedly hot deals. Well, to begin with, such type of mobile phones deals benefit customers in two ways. Put simply, the customer ends up with two products by investing for the cost of one. This kind of offer lures the customer to preferentially negotiate such gifts offer contract phones deals. Many mobile phone companies are eagerly waiting to tap just such a market of potential customers. This in turn spells out favourable market trends for these companies firstly, by reinforcing their firm’s positive brand image; secondly, by impressively drawing the attention of other potential customers and lastly by redeeming a staggering product to find its new place in the brand hierarchy.

Many mobile companies have floated a number of schemes that offer free gifts with mobile phones with the sole objective of attracting prospective customer’s attention and to quell competition from the rival companies. Predictably enough, the potential customers are targeted in the name of “profitable mobile phone deals” that come power-packed with amazing free gifts that may include from a wall free lcd tv, clock, iPod, Sony PS3, Nintendo Wii, Bluetooth headset, free accessories with one year free rental, to cash back offers or to suitable tariff options. Little surprising then to see scores of customers making a beeline for such hot gift offer deals by a particular network provider. It can thus be safely deduced that these companies intelligently launch new mobile phones in the market by harnessing the incentive potential of these gift offers.

Bearing in mind the huge number of free gifts with mobile phones schemes that seem to have overtaken the market currently, it becomes an absolute-must for every customer to exercise his discretion before striking that all-decisive deal. The prospective customer would do well by first studying a company’s website and its product profiles so as to cross-check its standards and reliability. Only after undertaking a careful analysis of a company, should a customer go for a deal that suits his parameters.

David Boon
http://www.articlesbase.com/cell-phones-articles/enjoy-big-time-with-these-promising-deals-of-free-gifts-with-mobile-phones-446562.html

Mobile Broadband

Mobile Website – Winning Mobile Website Developer

0 Mobile Website   Winning Mobile Website DeveloperMobile Website – Winning Mobile Website Developer. http://www.sosdevelopment.com.au – We are one of the FIRST & ONLY companies in Australia creating INTERACTIVE & INTUITIVE mobile websites. Be proactive – CALL US TODAY – 1 300 533 550.

Duration : 0:4:58

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Mobile Broadband

Mobile broadband speed test: Telstra 4G vs Vivid Wireless 4G vs Telstra 3G

0 Mobile broadband speed test: Telstra 4G vs Vivid Wireless 4G vs Telstra 3GWith the availability of two 4G options in Australia, we decided to put them to the test. How is Telstra’s 4G connection, and is it better than Vivid Wireless 4G or even Telstra’s own 3G speeds? Find out with our speed test.

Duration : 0:1:37

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Mobile Home

How to Name a Mobile Home Park

When you buy a mobile home park, and if you currently own a mobile home park, it’s a pretty safe bet that you need to change the name. Because most mobile home parks have terrible names that, sadly, could be used as a marketing tool if only they were different. Just like Johnny Cash’s “A Boy Named Sue”, many mobile home parks have names which are extremely inappropriate and downright embarrassing for their residents to live under. And a wonderful marketing opportunity is missed every day that they are not changed.

The Problem

Most mobile home parks were built in the 1970s or earlier, at a time when mobile home park residents dreamed of having their own private jukebox and pink flamingos in the yard. They were the very essence of tacky. And the park names matched the customer. Some were clever take-offs on the mobile home concept, like “Roll-A-Home”. Many were rustic sounding like “Wagon Wheel”. But rarely were they created with any marketing strategy involved. Some are so bad that you have to wonder if the owner was trying to make fun of his tenants or the whole concept of trailer living. Some parks don’t even have a name, just a 4’ x 8’ sheet of plywood with a phone number or “Mobile Park” crudely painted on it. Just like the grave of the unknown soldier, they are nameless plots of dirt where tenants live and die and don’t even know how to identify themselves.

The Early Creators

Many of moms and pops that still own parks in America don’t know diddle about naming a property. They might be good with a carbine in WWII, or great with laying their own sewer line (until it flows backwards the first time around), or building parking pads with asphalt out of the back of their pick-up truck. But when it came to marketing, they were at the bottom of the class. Just look at the marketing materials from these folks even today. A professional quality flyer is a Xeroxed sheet written by hand with a marks-a-lot (both capitals and lower case letters interchanged). These folks ruled over cheap pieces of farmland with new infrastructure and some trailers, and were not serious real estate investors. They never dreamed their parks would be worth anything some day. The bottom line is that while they may have attractive mobile home parks, they have no idea how to name a property properly. Is it appropriate to have a lousy name on an expensive park?

The Cure

Naming a mobile home park is very easy. Virtually any name you choose will be better than the current one – you are probably 1,000% more marketing savvy than the person you bought the park from. You certainly have more at stake than they did. But there is a strategy to derive the ultimate name if you put a little work into it. Here’s the process:

·          What is the number one sales point for someone moving to or living in the park?

·          Reduce this sales point to one or two essential words.

·          Add the name “Estates” at the start or end of these words.

For example, if your park has huge pine trees on it that everybody loves, then the appropriate name would be “Pine Tree Estates”. Or if it’s the frontage on Lake Forest, then it should be “The Estates of Lake Forest”, or “Lake Forest Estates”. It’s that simple.

Why a classy name? Because people in mobile home parks don’t want to be reminded of the fact with a lousy name that they have to use among the rest of the world who does not live in a trailer park. What kid at school wants to tell his friends, “I live in Roll-A-Home”? Nobody. Everybody wants to feel important and equal. Give them that opportunity!

Enacting the New Name

Once you have settled on a name, it’s equally easy to put it into practice. First, notify the city of what you are doing, and make sure it is legal to change before you begin. I have never seen a city that had a problem with changing the name. Then, it’s time for a new sign for the park. This time around, get a decent quality one from a professional company, at a cost of about $2,000. Then send a letter to all the tenants about the name change. And you’ll have to change the marketing materials at all of the dealers. The final change is your yellow page ad – so keep watching for that renewal notice.

That’s all there it to it. That’s not too hard now, is it?

The Benefits

A new, classy name will have multiple benefits to your property:

  • The name alone delivers your sales message to potential customers (remember to put the key  sales point in the name).

  • The residents will have more pride of ownership when they can take pride in the name of where they live.

  • A new name erases the park’s past ills

  • A new name is a turn-on to lenders who look at financing it (remember that the name will be throughout your loan application documents).

  • A classy name will help you get a higher sales price when you go to sell the park someday.

Conclusion

The benefits of changing the name of your mobile home park are priceless. The cost is nominal. There is no excuse not to do it. So start immediately. You will be very happy you did. And so will your tenants!

Dave Reynolds

Mobile Business

Getting the Latest O2 Mobile Phones

In the United Kingdom, 02 has already been established as one of the leaders in the mobile phone industry since 2001. At the present, O2 has made a mark in this field by manufacturing their series of stylish and smart XDA phones. Also, o2 mobile, a division of the O2 group that operates across Europe, provides wireless services for businesses and individuals. O2 provides subscription plans and affordable mobile phone packages in the UK.

Here are some interesting statistics about mobile phone usage in the United Kingdom from the recent years that you may want to know. According to a 2003 report by O2, the telecommunications and mobile phone industry has made a great impact on the economy of the UK. Within that year, over £22 billion was added by mobiles to the gross domestic product of the country. As of 2004, O2 has been included within the top 10 mobile service providers in Europe, with more than 13.6 million o2 mobile phonessubscribers.

To date, O2 provides mobile phone services with affordable rates as well as a wide range of nifty and stylish handset models to choose from. Some of their best selling mobile phone brands are the Nokia N95, LG Viewty, and several models of Sony Ericsson Cyber-Shot digital camera phones like the K850. Models from Samsung are also top picks, as well as the Walkman phones offered by Sony Ericsson. Every purchase of O2 mobile phones gives the consumer the privilege of availing of convenient O2 mobile services online and wherever they go.

One of the top rated phones manufactured by O2 is the O2 XDA Stellar, which has 3G connectivity, Bluetooth, as well as Wi-Fi among many excellent features. Other best selling models are the O2 XDA Argon and O2 XDA Orbit. The newest XDA phones are installed with Windows Mobile 6.0 as the operating system, so internet access as well as document viewing for spreadsheets, word files, PDF docs, and power point presentations can be a breeze.

O2 has affordable mobile phone subscription plans for individuals as well as businesses. You can choose from their tariffs with reasonable rates inclusive of free minutes for voice calls and text messages. You may also select services with voicemail and mobile internet access as you wish.

You can get downloads for music, games, applications, as well as updates on news and sports from O2 straight to your mobile phone. Most mobile phones from O2 can also be bought online. If you run out of credits for calls or text messages, you can also top up from their website. Plus, O2 provides excellent customer services for their clients, including insurance for lost or damaged phones, as well as a branch locator to help interested buyers.

David Webster
http://www.articlesbase.com/cell-phones-articles/getting-the-latest-o2-mobile-phones-367472.html

Mobile Broadband

Mobile Website – Winning Mobile Website Developer

0 Mobile Website   Winning Mobile Website DeveloperMobile Website – Winning Mobile Website Developer. http://www.sosdevelopment.com.au – We are one of the FIRST & ONLY companies in Australia creating INTERACTIVE & INTUITIVE mobile websites. Be proactive – CALL US TODAY – 1 300 533 550.

Duration : 0:4:58

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Mobile Broadband

Windows XP & Ubuntu mobile broadband router

0 Windows XP & Ubuntu mobile broadband routerSharing mobile broadband connection from Ubuntu 10.04 to Windows XP via ethernet cable .. icon smile Windows XP & Ubuntu mobile broadband router

http://www.youtube.com/watch?v=AoiTnRmO6QY

Duration : 0:2:30

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General

Don’t Play Catch Up Game with Search Engine, Do What You Have To Do

When it comes search engines, google is still the king, and they are doing everything they can to maintain their lead,   the reason cited is that google wanted to provide more relevant results, according to their official blog, this change impacts 11.8% organic search results, in another word, google thinks about 12% of it’s search results are really bad and need to manipulated. Google started this change almost one year ago, maybe that’s why some of my ranks dropped out of first 10 pages, the good thing is that those keywords promoted by content rich links are not affected, a few of these keywords ranked better than ever, it becomes clear that linking campaign the old way is the thing of past, probably due to links crammed sites being downgraded by google.

Now what on earth is plain link building and how do people do it? There are a lot of SEO company out there are doing this, they put your links on websites which only exist for holding links, the content on those sites will never be updated, and most of them are useless, the name link spamming are just for these sites. New google algorithm most likely will punish these link spammers,  any links on them will be affected too. 

A few real world examples will help to explain what I said. In the very beginning, I didn’t know better, I started with this keyword, dog collar, at that time almost every body was doing plain linking campaign, a lot of sites I used had too many links, and those sites had only links, no real content at all. In the beginning, the ranking of the keyword in question rise pretty fast, lately the keyword link stayed on the first page for a while, this was the case until google made the change. Something opposite happened to this keyword, chain puller , we promoted this keyword with articles and blog posts, with very few plain links, you can imagine how this keyword ranks. Now contextual links win the battle, then what? In fact the only thing matters here is content, as long as you dole out high quality content, your rank will improve over time, since search engines are another kind of readers. You probably think there are already too many blogs out there, it’s not true, there will never be too many good blogs, for instance let’s examine this one, kids clothing , I didn’t put too much effort into it from start, but I never stopped posting, the result? I got nice ranking for a few realy nice keywords now. As far as SEO concerned, article marketing with great content is the way to go. If you can build a group of your own blogs, such as oversize load banner, you will have the power to push any sites up in search engines.

At the end of day all you have to do is to create attractive content, publish and share with people, in the mean time advertise your business with your content, your effort will reward you handsomely in the end. Persistence and patience are the keys to success, you shouldn’t expect things to improve overnight, it doesn’t matter you’re doing SEO or advertising your business, now all we have to do is to give our love for creating and sharing nice content and not to worry about the ranking every day. One of the best articles directories is EzineArticle, a new article will be indexed and cached in less than an hour, popular blogs will get your post indexed as soon as you post it, here I am going to show you an article in article directory or on a blog, for example Blue Round Sling, nice writing, good content, published on popular site, this article is a good example of article marketing. 

By the way, we have hot social media now, no one can afford to not using them. For wordpress blogs, I recommend twitter tools, then go ahead register a new twitter account and app, configure your twitter tools prpperly, then every new post on your blog will show up in your twitter page, it’s real easy and useful, no one should miss this tool out.

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Mobile Home

How to Name a Mobile Home Park

When you buy a mobile home park, and if you currently own a mobile home park, it’s a pretty safe bet that you need to change the name. Because most mobile home parks have terrible names that, sadly, could be used as a marketing tool if only they were different. Just like Johnny Cash’s “A Boy Named Sue”, many mobile home parks have names which are extremely inappropriate and downright embarrassing for their residents to live under. And a wonderful marketing opportunity is missed every day that they are not changed.

The Problem

Most mobile home parks were built in the 1970s or earlier, at a time when mobile home park residents dreamed of having their own private jukebox and pink flamingos in the yard. They were the very essence of tacky. And the park names matched the customer. Some were clever take-offs on the mobile home concept, like “Roll-A-Home”. Many were rustic sounding like “Wagon Wheel”. But rarely were they created with any marketing strategy involved. Some are so bad that you have to wonder if the owner was trying to make fun of his tenants or the whole concept of trailer living. Some parks don’t even have a name, just a 4’ x 8’ sheet of plywood with a phone number or “Mobile Park” crudely painted on it. Just like the grave of the unknown soldier, they are nameless plots of dirt where tenants live and die and don’t even know how to identify themselves.

The Early Creators

Many of moms and pops that still own parks in America don’t know diddle about naming a property. They might be good with a carbine in WWII, or great with laying their own sewer line (until it flows backwards the first time around), or building parking pads with asphalt out of the back of their pick-up truck. But when it came to marketing, they were at the bottom of the class. Just look at the marketing materials from these folks even today. A professional quality flyer is a Xeroxed sheet written by hand with a marks-a-lot (both capitals and lower case letters interchanged). These folks ruled over cheap pieces of farmland with new infrastructure and some trailers, and were not serious real estate investors. They never dreamed their parks would be worth anything some day. The bottom line is that while they may have attractive mobile home parks, they have no idea how to name a property properly. Is it appropriate to have a lousy name on an expensive park?

The Cure

Naming a mobile home park is very easy. Virtually any name you choose will be better than the current one – you are probably 1,000% more marketing savvy than the person you bought the park from. You certainly have more at stake than they did. But there is a strategy to derive the ultimate name if you put a little work into it. Here’s the process:

·          What is the number one sales point for someone moving to or living in the park?

·          Reduce this sales point to one or two essential words.

·          Add the name “Estates” at the start or end of these words.

For example, if your park has huge pine trees on it that everybody loves, then the appropriate name would be “Pine Tree Estates”. Or if it’s the frontage on Lake Forest, then it should be “The Estates of Lake Forest”, or “Lake Forest Estates”. It’s that simple.

Why a classy name? Because people in mobile home parks don’t want to be reminded of the fact with a lousy name that they have to use among the rest of the world who does not live in a trailer park. What kid at school wants to tell his friends, “I live in Roll-A-Home”? Nobody. Everybody wants to feel important and equal. Give them that opportunity!

Enacting the New Name

Once you have settled on a name, it’s equally easy to put it into practice. First, notify the city of what you are doing, and make sure it is legal to change before you begin. I have never seen a city that had a problem with changing the name. Then, it’s time for a new sign for the park. This time around, get a decent quality one from a professional company, at a cost of about $2,000. Then send a letter to all the tenants about the name change. And you’ll have to change the marketing materials at all of the dealers. The final change is your yellow page ad – so keep watching for that renewal notice.

That’s all there it to it. That’s not too hard now, is it?

The Benefits

A new, classy name will have multiple benefits to your property:

  • The name alone delivers your sales message to potential customers (remember to put the key  sales point in the name).

  • The residents will have more pride of ownership when they can take pride in the name of where they live.

  • A new name erases the park’s past ills

  • A new name is a turn-on to lenders who look at financing it (remember that the name will be throughout your loan application documents).

  • A classy name will help you get a higher sales price when you go to sell the park someday.

Conclusion

The benefits of changing the name of your mobile home park are priceless. The cost is nominal. There is no excuse not to do it. So start immediately. You will be very happy you did. And so will your tenants!

Dave Reynolds